week assignment 2

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Enterprise Growth Plan Project – First Draft Submission – Company Analysis (Submit by end of Day 7)
Point Value: 5

The Enterprise Growth Plan Project is the cornerstone
of the course. It is designed to help you apply everything you will have
learned by the end of the course. Please use your own company as the
basis for the project. The basic anatomy of the plan you are to develop
is outlined in your syllabus. Prepare an initial draft of your company
analysis including such things as corporate culture, skills and
resources, current growth strategies, performance (revenue, margins,
profit) compared to the industry, overall, and key competitors.

Please review the course overview section labeled Enterprise Growth Plan Project.

Limit your draft to 2-3 pages maximum

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